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ULTIMATE MARKETING STRATEGY

Marketing
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MILLION DOLLAR
Marketing Mavericks

Not your traditional real estate team! When working with Michael Zelina and his specialized team, it means you're choosing a full-service marketing agency specializing in the creative marketing and selling of luxury homes.

 

Michael co-founded Red Luxury Marketing & Production Studios, formally a boutique real estate brokerage with his partner, Leah Marie Monroe, to bring savvy clients an elevated option and experience that would be unmatched. Their skills bring a combined 45+ years of international sales, marketing, branding, business development, and real estate expertise in ways that are significantly different from most traditional agents and brokerages - and it shows through their industry impact and record-breaking results.

 

Michael and his team have creatively and strategically marketed some of the most prized listings in the world including the Beverly Hills listings of Josh Flagg, Bravo TV Star of Million Dollar Listings L.A. who stated, "Nobody captures the essence of a property like Red Luxury!" 

UNMATCHED
GLOBAL PARTNERS

LAS VEGAS SOTHEBY'S INTERNATIONAL REALTY is Vegas' most innovative luxury real estate brand. Backed by Sotheby's International Realty's global network and award-winning global marketing prowess, Las Vegas Sotheby's International Realty has the broadest array of media partners of any real estate brand. Other companies may market with some, but none market with all. Some of the impact marketing advantages locally and global include:

 

WHO WHO'S IN LUXURY: For nearly 35 years, Who's Who in Luxury Real Estate & Board of Regents has represented the world's top high-end real estate professionals providing a solid industry network in more than 60 countries with collective sales of over $240 Billion of real estate annually. This partnership provides clients with the No.1 portal for luxury properties online LuxuryRealEstate.com/MichaelZelina.

 

JUWAI LUXE: This premier Chinese luxury property and lifestyle channel showcase listings among the world's most exquisite properties. This is yet another media powerhouse partnership that allows luxury listings to be exposed to a demographic that has proven to be the top luxury international buyers. 

 

RED LUXURY MARKETING & PRODUCTION STUDIOS: Leveraging the most emergent technologies, social media strategies, digital marketing, custom print, website design, visual storytelling, and brand development, Red Luxury Studios envisions itself as the missing link that clients yearn for when working with traditional real estate agents. When 98% of homes are bought online, it's critical to hire a specialized luxury real estate marketing agency to achieve the digital footprint that brings the "top dollar wow factor" edge to differentiate one estate from another.

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WORLD-CLASS
MARKETING STRATEGY

Our in-house team creates custom, tailored, strategic, and aggressive marketing campaigns directed to all the right people in all the right places. When you choose Michael Zelina, you choose a powerhouse team of strategic storyteller marketers that have mastered impact marketing allowing the viewers to be MOVED - literally. Leveraging the most emergent technologies, social media strategies, digital marketing, custom print, and website design, visual storytelling, and brand development, we are the MARKETING MASTERS OF REAL ESTATE.

PRE-MARKET STRATEGY

PHOTOGRAPHY STAGING

VIRTUAL STAGING

VIDEO TEASERS

VIP EVENTS

DIGITAL STRATEGY

WEB PRESENCE

DIGITAL MEDIA

DRONE FOOTAGE

VIDEOGRAPHY

VIRTUAL FLOOR PLANS

HIGHEST VALUE STRATEGY

CONTENT CREATION

BRAND DEVELOPMENT

PUBLIC RELATIONS

COPYWRITING

CUSTOM PRINT

GLOBAL ADVERTISING

CUSTOM MAILERS

INTERIOR SIGNAGE

DIGITAL BROCHURES

MASTERFUL
VIDEO PRODUCTIONS

Our luxury real estate videography captures the beauty and grandeur of high-end properties in a way that truly showcases their unique features and amenities. Our team of experienced graphic designers and videographers uses state-of-the-art equipment and techniques to produce stunning, cinematic footage that highlights the luxurious details of each property. From grand staircases and opulent chandeliers to sweeping views and immaculate landscaping, our videography captures the essence of luxury real estate. Whether you are a real estate agent looking to showcase a property for sale or a homeowner looking to highlight your home's unique features, our luxury real estate videography is the perfect solution to showcase your property in the best possible light.

Full Inside Look At $3 Million Top Floor Penthouse | Las Vegas Luxury Home
Full Inside Look At $3 Million Top Floor Penthouse | Las Vegas Luxury Home

Full Inside Look At $3 Million Top Floor Penthouse | Las Vegas Luxury Home

03:15
Play Video
$16M Las Vegas Mega Mansion | 5212 Spanish Heights |  Las Vegas Luxury Home

$16M Las Vegas Mega Mansion | 5212 Spanish Heights | Las Vegas Luxury Home

12:47
Play Video
$15 Million Dollar PALACE IN THE SKY | Las Vegas Luxury | Panorama Towers (Short Teaser Trailer)

$15 Million Dollar PALACE IN THE SKY | Las Vegas Luxury | Panorama Towers (Short Teaser Trailer)

02:18
Play Video

HIGH-END
LUXURY PHOTOGRAPHY

Capturing the essence of your home is one of the most important steps. Not only do we offer in-house photography but we work closely with all our photographers to ensure all highlights are well captured from a buyer's perspective - with the artistic perspective. When both are combined images become much more impactful! Average photos from those that have zero real estate or magazine advertorial experience often fall short. We use the latest in high-end camera equipment and editing software to capture the stunning beauty of each property. Our photographers are skilled professionals who know how to showcase the unique features of each home in the best possible light. We take the time to carefully stage each room, highlighting the luxurious finishes and amenities that make these homes truly one-of-a-kind. The end result is a set of stunning photographs that truly capture the essence of luxury living.

HYPER-REALISM VIRTUAL STAGING

HIGH-IMPACT
MEDIA EXPOSURE

Through years of collaborating with the top local and international media outlets, we have created a powerful list including; Million Dollar Listing L.A. Stars, Mansion Global, Real Estate Millions, Distinctive Homes, HGTV, Vice TV, Mansion Global, The Wall Street Journal, Daily Mail New York/Los Angeles/London, and many more! 

INFLUENCING
SOCIAL MEDIA CAMPAIGNS

Our social media posts spread like wildfire. From photos to cinematic tours, our listings are liked, shared, and commented on by fans and prospective buyers from all over the world with nearly 2M collective views! Our strategy involves utilizing targeted advertising and creating visually appealing content that showcases the unique features of each property. We also engage with potential buyers through comments and messages, providing valuable information and answering any questions they may have.  We are continually finding new ways to innovate and improve our social media efforts, ensuring the best possible outcomes for our clients.

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WE DON'T JUST LIST, WE LAUNCH.

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